How can I identify a qualified lead?

Asked 2 years ago

Hiya! It is my first time qualifying leads, and I’m not really sure about how to identify a lead that is qualified to be moved further down the sales funnel. Does anyone know of any signs to look out for to spot a qualified lead? Thanks.

Qualified lead Sales funnel

Dario Sexton

Thursday, December 01, 2022

Each industry and business will have its own criteria for determining what a qualified lead is to them. These criteria depend on several factors such as the lead's need for your products or services, general profile (if they're the type of person to who you are marketing), buying power, and level of engagement with your business.