Should I invest in a shoppable video for my e-commerce store?
Asked 2 years ago
Hi, I am in the planning stages of my online store. We’re very close to launching it. However, I am still deciding on the kind of marketing campaign I want us to kick off with. I want to create a seamless buying process for my consumers, and I have been looking into shoppable media as a way to create a simplified buying funnel, but I don’t know if it would be a good investment for my ecommerce store.
Jaxson Prince
Monday, October 10, 2022
Yes, you should definitely invest in shoppable videos for your e-commerce store. Shoppable videos simplify the customer journey, increase customer engagement, improve conversion rates, assist in retargeting customers, boost sales and brand loyalty, and allow you to gain valuable insight into your customers' buying behaviors and demographics with built-in analytics.
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