Shoppable videos are a powerful way to enhance the user experience as they streamline the sales funnel and simplify the shopping experience. Doing so offers the following benefits:
Hiring a Shopify professional to embed videos on your site can be pretty expensive. Thankfully, there are many approaches to embedding a shoppable video on your Shopify store, and this article will guide you through the different processes in the simplest way possible.
» Still not convinced? Read 7 Brilliant Ways Videos Can Increase Your Conversion Rates
There are several third-party apps, such as Tolstoy, available on the Shopify App Store that allow you to create and embed shoppable videos on your store while eliminating much of the difficulty. These apps often offer additional features and customization options, such as the ability to create interactive elements within the video or track user engagement.
Tolstoy is one of the best apps on the market for creating shoppable videos for Shopify stores. Simply install the Tolstoy app and connect your account with your Shopify store.
The process of embedding video has never been easier than before, thanks to Tolstoy. The process starts with uploading the video to our platform (whether a new one or a streaming site), then customizing the video with your store alignment, adding elements such as clickable links, and lastly, embedding the video on your Shopify store using the Tolstoy embed code. Now, save and test—piece of cake!
» Want to learn more about creating interactive content with Tolstoy? Discover the simplest method for doing so
Step 1: Scroll down to the media section
Step 2: Click "Add media from the URL"
Step 3: Click "Embed video"
Step 4: Insert the original video URL
Step 5: Save
You have to follow the same steps as above or opt for the “split” command
Step 1: Click the <> icon to Show HTML
Step 2: Add <!– split –> after product description
Step 3: Add your embedded code
Step 4: Save, and the video will show up in your product description
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To add a shoppable video in HTML, follow these steps:
While it isn’t too difficult to add your videos to Shopify within the dashboard, it isn’t simple. Here is the code that will help you to embed shoppable videos in HTML.
The e-commerce market is forever looking for ways to streamline sales funnels, improve customer experience, and increase sales. With the multitude of tools available to beginner and advanced e-commerce sellers alike, there's really no reason not to leverage this powerful tool. Get started with Tolstoy today.
Branching videos are a type of interactive video that allows business owners to create personalized, interactive videos geared toward their customer's specific queries and needs. Basically, interactive branching videos allow visitors to personalize their journey on a website.